Hello! My apologies for the long
delay, but I'm back! To quickly summarize, I was afforded a very rare
opportunity to travel to Washington DC and learn how to run for office and run
a campaign by a select group of political consultants.
The individuals each specialized in
a certain part of running a campaign and while it was absolutely astounding to
hear some of their stories, it was even more amazing to kick ideas around to
them and get some guidance from them. When I arrived, I naturally looked around
the room and noticed myself and one other individual that was roughly my age.
Everything else was in their forties and dare I say......quite a bit more
seasoned.
My anxieties quickly settled, however, as we all found common ground
on what we were there to do and how we
were going to accomplish the goal. We were broken up into teams to run our
simulated "campaign". We also had small breakout sessions that
occurred during the workdays, where we attended classes aimed at what are
aspirations were. Mine being an eventual candidate, I was soaking up information
on fundraising, reporting campaign financials, and how to do live interviews.
It was truly a one of a kind experience that I'm extremely fortunate to have
had. On the five hour plane ride home my mind was spinning, but I constantly
thought to myself, "If I wasn't afforded this opportunity, how would I
truly ever have gotten a grasp on all the parts of a campaign?" And so my
next blog post was born!
Now what I'm going to do is go over
a rough outline of what it takes to run a basic state level campaign.
Disclaimer, this is just to get you headed in the right direction. I'll then
write one blog post going into specifics of each position in the future. Please
keep in mind that all of this is scale-able so what your campaign would look
like if you are running for a fire district commissioner spot will be slightly
different than if you are running for a state House seat. So, as a millennial,
how can you get involved?
1. Run for office
While this is the most obvious
answer, it isn't the necessarily the most basic or easiest answer. Different
levels of government come with different levels of responsibility,
and it helps to work your way up
through government instead of just jumping into the deep end. Besides, you want
to be the best you possibly can be to your constituent’s, right? If you are an involved
individual with true passion for the town or city you live in, take some time
to think about running. You may be that change that is needed.
2. Volunteer to work in the
field
This is what a majority of the
individuals that you see walking through the neighborhoods, passing out flyers,
putting up signs, and generally talking to anyone that will listen does. They
are volunteer field workers, but they feel very passionately about the
candidate or the issue, so they are out trying to educate their fellow
citizens. Make sure you read that correctly, they are EDUCATING other citizens,
not starting arguments or trying to completely flip the other sides vote. You
are wasting your time if you go out to knock on doors trying to talk your
opponents supporters into supporting you, and it will not end pleasantly. Ask
any campaign manager and they will tell you that this is truly the key to
getting a campaign message out. This is down and dirty, in the trenches,
pounding the pavement work. Find something or someone you're passionate about and
give it a shot!
3. Get Out The Vote workers
I'm going to completely own up to
the fact that I never even thought about this segment of voters before. Get Out
The Vote workers generally are knocking on doors in neighborhoods talking with
the citizens to make sure they know where their local polling stations are,
what time the polls open, what the date is to vote. They sometimes even offer
to help walk the citizens through the registration process. Thinking about how
busy we all are, I can see how a regular voter can lose track of a special
election and let it slip by. This is a great way to volunteer if you are
looking for a non-partisan way of getting involved. "Just wanted to double
check you have all the information you need to exercise you're rights as an
American." usually fairs pretty well on the front porch.
4. Communications team
So this one is going to be a little
vague for this post, but I'll go into more detail in later posts about this
all-encompassing label. These individuals help you get your message out through
paid and earned media. They help you develop your message to the masses both
through words with something like a slogan, (think.."byaaaah" from
Howard Dean) or a visual logo. They are going to design mailers that will get
your main point across, which should help tremendously. According to some Pew
Research studies seeing the same political message five to seven times leads to
swaying 14% of voters. Make you realize why during election season your mailbox
is packed? These individuals play a big role, but it's even more massive during
a congressional race. Lots of info in this section that I'll show later. I'll
post a picture of the flyer we made for our fake "campaign" if we get
that far.
As millennials we are so used to
venturing out of our comfort zone and pushing our limits with new challenges.
If you want to wet your feet a little, I suggest getting involved locally. One
advisor that we had, whom had worked on both Obama campaigns and "too many
congressional campaigns to count" reiterated that there are really two
tracks when it comes to being involved in campaigns: Track number one is stay
locally, stay small, and you'll find yourself mostly volunteering until far
down the line. Track number two is go on the road, make money, and find
yourself living out of your Ford Taurus. He reminded me that the most
interesting part of his job is that he knew, not matter win or lose, about a
year later, he would be technically unemployed again. "So that means you
truly have to have a passion for this. You have to love it", he
said.
Brilliant as always!! Thanks for the post :)
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